Marketing Strategy

Advice on writing a Marketing Strategy, designed to be scalable according to your organisation’s capacity and requirements.

About Marketing Strategy

The following is a suggested Marketing Strategy designed to be scalable according to your organisation’s capacity and requirements. Categories include Marketing Aims, Marketing Objectives, Target Audience, Tactics.

This is a template and should be adapted to best suit your project’s aims & objectives.


Downloads

Related Templates & Guides

View all

Planning

Staff & Volunteers

It is important to take time to explain the rationale of your project, and to introduce staff and volunteers to the artists.

View

Planning

Strategy & Planning

Allow plenty of time to establish strategy and planning, before going ahead with a project.

View

Planning

Project Planning Checklist: Roles & Responsibilities

A checklist for planning project roles and responsibilities, such as responsibilities for a curator, project manager, and technician.

View

Log in

Sign up

Sign up to access the Knowledge Base.

Sign up to Resource Hub